The Division of Tradition and Tourism – Abu Dhabi (DCT Abu Dhabi) is marking the primary anniversary of its Abu Dhabi Specialists E-learning Programme by introducing new modules and markets for the coaching scheme.
The programme, which was launched simply over a 12 months in the past as a part of DCT Abu Dhabi’s response to the Covid-19 disaster, noticed all types of bodily promotional affords, workshops and coaching programs shifted onto digital platforms.
It was designed to educate journey trade professionals, together with front-liners, product managers, tour operators, journey companies and home-based brokers, about methods to promote Abu Dhabi successfully.
Launched in Might final 12 months, the e-learning has been efficiently rolled out throughout the markets in 17 completely different nations and in seven completely different languages.
Thus far, 13,670 candidates have registered for the course and greater than 7,000 have graduated as ‘Abu Dhabi Specialists’.
“We’re actually heartened by the sturdy assist from the worldwide journey commerce for this programme and, as such, we shall be launching further studying modules and increasing into new markets in Switzerland and Israel,” stated Ali Hassan Al Shaiba, government director of selling and tourism at DCT Abu Dhabi.
“Regardless of the final 12 months being a particularly difficult interval for the tourism sector, by this modern programme we’ve nonetheless been in a position to join with journey professionals world wide and assist them perceive why Abu Dhabi is such a rare vacation spot.
“As we speak in confidence to travellers from internationally as soon as once more, we’re assured the Programme has elevated consciousness of Abu Dhabi’s wonderful choices, which in flip will result in elevated gross sales exercise and lengths of keep for guests.”
The funding in coaching and upskilling confirms DCT Abu Dhabi’s dedication to assist the journey commerce in key supply markets to supply high quality recommendation and higher service to clients contemplating Abu Dhabi as a journey vacation spot.
The programme is a part of DCT Abu Dhabi’s Journey Commerce Advertising and marketing Plan make sure the journey specialists are geared up with the suitable data and instruments to promote.
In addition to the coaching features, the specialists obtain common communications on the vacation spot, invites to occasions, and entry to advertising and marketing toolkits.
As Abu Dhabi’s status as leisure vacation spot continues to develop, travellers contemplating the vacation spot can utilise the planning experience supplied by journey brokers.
By finishing the programme, the brokers achieve the data and instruments wanted to assist promoting efforts and enhance professionalism, which leads to higher income alternatives, particularly after understanding the various product choices of Abu Dhabi.