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Etihad Airways is ready to embark on a serious digital transformation following the signing of a landmark multi-year cope with Amadeus.
As a part of the deal, Etihad will implement the complete Amadeus Altéa PSS suite, together with internet reserving, income administration and merchandising, information administration and passenger servicing options.
These know-how merchandise might be customised for Etihad over the approaching years and can enhance the expertise of friends, workers, journey brokers, Etihad Visitor members and company clients.
Visitors will see new internet and cellular channels powered by Amadeus Digital Expertise suite, providing the only person expertise attainable to buy flight tickets and handle bookings.
Superior retailing capabilities might be developed collaboratively utilizing machine studying to supply friends with bespoke choices and personalise their journey expertise.
To modernise retailing capabilities throughout gross sales channels, Etihad has additionally signed for Amadeus Altéa NDC (New Distribution Functionality) and can work with Amadeus to distribute personalised journey presents to friends.
Etihad will make its full vary of NDC presents accessible to Amadeus journey sellers, permitting brokers to see the options of Etihad’s award-winning product extra transparently and the ancillaries that may be purchased.
Mohammad Al Bulooki, chief working officer, Etihad, mentioned: “The aviation business goes by a digital revolution, and Etihad Airways is dedicated to staying on the forefront of that change.
“With Amadeus as a companion, Etihad’s friends will be capable of take pleasure in the very best person expertise attainable as they guide and handle their flights, with the power to customize their journey to an unprecedented degree.
“Etihad can also be excited to push NDC ahead as a way to supply a a lot richer, related and dynamic purchasing expertise to our commerce companions, and Amadeus is the proper companion to help that technique.”
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